Cookie Policy

Last Updated: December 6, 2025

This Cookie Policy explains how Advofleet Business Services GmbH ("we", "our", or "us") uses cookies and similar tracking technologies on our website. This policy should be read in conjunction with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow websites to recognize your device and store information about your preferences or past actions.

Cookies serve various purposes, such as enabling website functionality, improving user experience, and providing analytics data to help us understand how visitors use our site.

2. How We Use Cookies

We use cookies to:

  • Ensure our website functions properly and securely
  • Remember your cookie consent preferences
  • Analyze website traffic and user behavior to improve our services
  • Understand how visitors interact with our website
  • Provide personalized experiences based on your interests

3. Types of Cookies We Use

3.1 Essential Cookies (Always Active)

These cookies are strictly necessary for the website to function and cannot be disabled in our systems. They are usually only set in response to actions you make, such as setting your privacy preferences or filling in forms.

Cookie Name: cookie-consent

Purpose: Stores your cookie consent preferences

Duration: 12 months

Provider: Advofleet (First-party)

3.2 Analytics Cookies (Optional)

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular and see how visitors navigate the site. All information collected by these cookies is aggregated and anonymous.

Service: Google Analytics

Cookie Names: _ga, _ga_*, _gid, _gat

Purpose: Analyze website traffic, user behavior, and site performance

Data Collected: Page views, session duration, bounce rates, geographic location (country/city level), browser and device information, referral sources

IP Anonymization: Enabled (last octet removed)

Duration: Up to 2 years

Provider: Google LLC (Third-party)

Google Privacy Policy

3.3 Marketing Cookies (Optional)

These cookies may be set through our site by our advertising partners. They may be used to build a profile of your interests and show you relevant advertisements on other sites. They work by uniquely identifying your browser and device.

Status: Currently not in use. This section is reserved for future marketing cookie implementation.

4. Legal Basis for Using Cookies

Under the General Data Protection Regulation (GDPR) and the German Telecommunications and Telemedia Data Protection Act (TTDSG), we use cookies based on the following legal grounds:

  • Essential Cookies: Processed based on our legitimate interests (Art. 6(1)(f) GDPR) and technical necessity under § 25(2) TTDSG, as they are strictly necessary for the website to function.
  • Analytics and Marketing Cookies: Processed based on your explicit consent (Art. 6(1)(a) GDPR and § 25(1) TTDSG) obtained through our cookie banner.

5. Managing Your Cookie Preferences

You have full control over which cookies you allow on your device.

5.1 Cookie Banner

When you first visit our website, you will see a cookie banner where you can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences by selecting which cookie categories you want to allow

5.2 Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clicking the cookie settings button in our website footer
  • Clearing your browser cookies and revisiting the site to see the banner again

5.3 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • View and delete cookies that are already stored on your device
  • Block cookies from being set
  • Block third-party cookies
  • Clear all cookies when you close your browser

Please note that blocking all cookies may prevent certain features of our website from functioning properly.

5.4 Google Analytics Opt-Out

You can prevent Google Analytics from collecting data by installing the Google Analytics Opt-out Browser Add-on.

6. Third-Party Cookies

Some cookies on our website are set by third-party services. We do not control these cookies or the data they collect. These third parties have their own privacy policies:

7. Data Retention

Cookie data is retained for varying periods depending on the type of cookie:

  • Session Cookies: Deleted when you close your browser
  • Persistent Cookies: Remain on your device until they expire or you delete them (typically 12-24 months)
  • Analytics Data: Retained for up to 26 months before automatic deletion

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last Updated" date at the top of this page indicates when the policy was last revised.

9. Contact Us

If you have questions about our use of cookies, please contact us:

Advofleet Business Services GmbH
Rheinsberger Str. 42
10435 Berlin, Germany
Email: info@advofleet.com

10. Additional Resources

For more information about cookies and how to manage them, visit: